PRICING GUIDE

I quote most projects by flat rate (see sample prices below). Please contact me directly for a detailed quote based on your needs.

I offer a sliding scale on my hourly fee to non-profits, start-ups and artists.

WEB DESIGN*

• Essential: $1,250 (just the basics to get you started if you are on a budget)
• Professional: starting at $2,500 (great for small businesses and freelancers)
• Enhanced: starting at $4,500 (in-depth design solutions and premium features)

• *Web design in WordPress (.org) or Squarespace (Wix / or other preferred platform upon discussion or request). Hosting, domain, licenses, and maintenance fees are not included in the prices above. Please contact me directly for more information.

GOOGLE ANALYTICS & SEO

• Analytics & SEO services: rates vary depending on scope and length of project. For short projects, my standard hourly rate of $100 applies. Retainer packages available for longer term collaborations. Sliding scale available for artists and small nonprofits and startups

• Available services include: Google Analytics G3/Universal and/or G4 property setup + website snippet; cross-domain tracking; Search Console setup; Google Business Profile analysis and/or configuration; recommendations on best practices and/or actual setup for SEO purposes for images, texts, plugins, etc.; accessibility solutions; basic cookies & privacy policy setup (in collaboration with client); Meta pixel setup + website snippet for Facebook; and more

GRAPHIC DESIGN**

• One page layouts (ex., flyer, poster): starting at $225
• Multiple-page layouts (ex., brochure, foldable): starting at $300
• Stationery (business card, letterhead, envelope): starting at $375
• Newsletter template: starting at $475
• PowerPoint template: starting at $550
• Catalogues, playbills, booklets: starting at $1200. Price calculated by number of pages and complexity
• Social media banners: $225 per banner. Or $300 for 1 banner plus 2 basic variations for different accounts for the same business (example, Facebook, Etsy, Twitter, etc.)

• **Printing costs are not included. Printing services are not directly provided by the designer but can be coordinated with a printer of choice upon request

ILLUSTRATIONS & MOTION GRAPHICS

• Custom illustrations: starting at $250
• Custom animated illustrations or motion graphics: $1,000 per minute. Minimum of $325

BRANDING & WEB IDENTITY PACKAGES***: ­

• Basic Logo: $350-550 (enhancement to existing logo or new simple logo, minor revisions only)
• Basic Branding (logo + alternate mark/s, fonts, color scheme, brand guide): $1500
• Web & Brand Identity Package: branding (logo + alternate marks, fonts, color scheme, brand guide) + business card + basic website: $4,500. Timeline: 4-6 weeks
• Enhanced Web & Brand Identity Package: branding (logo + alternate marks, fonts, color scheme, brand guide) + stationery + 3 social media banners + 1 custom illustration + basic website: $6,500. Timeline: 6-8 weeks

• *** Recommended for small businesses. Larger companies may require different solutions

ART DIRECTION, MINI-CONSULTATIONS, & TUTORING:

• Art Direction (project specific and/or multiple related projects): rates vary depending on scope and length of project/s. For short projects, my standard hourly rate of $100 applies. Retainer packages available for longer term collaborations. Sliding scale available for artists and small nonprofits and startups
• Consultations: If you need help with specific issues or have questions about design strategies and tools, I provide phone or video consultations at my hourly rate of $100 (minimum 1/2 hour, sliding scale available)
• Tutoring: I also provide one-on-one tutoring for those interested in learning how to build their own websites, graphic assets or brand. Teaching can be done in-person (minimum 1 hour) or via video (minimum 1/2 hour)

I offer an initial free phone or video consultation. Contact me with your questions or to schedule an appointment